Observation in Chatime

This is one of the Chatime outlet in KL Festival City, nearby TAR University College and Genting Klang. It takes around 6 minutes to reach the Festival Mall by TARUC bus. The design of Chatime is very intimate that they have provide a bench for the customers to sit while waiting the drinks. But sometimes are not very effective when too many customers buying Chatime.

This is the front counter of Chatime. There is a menu board at the counter, which has highlighted the recommended drinks.

This is the best seller drinks in Chatime.

This is the new series drinks to celebrate Chatime Malaysia has reach 100 outlets Nationwide. The new series drinks featuring Honeydew Milk Tea, Honeydew SmooTea, Pear Juice and Pear Fruit Green Tea.

I went to Chatime, KL Festival City to do the observation by using handphone to record the research process through video. By record 10 different period to find out the which period have the most number of customers visited the Chatime. I done the observation during dinner time hours(6 p.m - 9 p.m) on weekend(Saturday and Sunday).